A new way of doing business
Abraham Lincoln was quoted as saying “Give me six hours to chop down a tree and I will spend the first four sharpening the axe." At Catchi, like most businesses we are feeling the effects of COVID-19. Due to the [...]
Cost Per Experiment – Measuring your Marketing ROI
Einstein once said that insanity is doing the same thing over and over and expecting a different result. This is a mindset that most companies are now incorporating as a part of their business ethos. Trying new ways to achieve [...]
Catchi appoints heavy weight Vinicius Tsugi as their Senior Digital Analyst
Today Catchi announced the appointment of the highly experienced Digital Analyst Expert, Vinicius Tsugi who joins them from Brazil. Vinicius’ appointment flows from a perfect fit with the highly specialised team at Catchi and the large aspirations of this company [...]
Catchi expands team with highly skilled Digital Conversion Specialist, Zharina Pelea
Catchi announced today that Zharina Pelea, conversion rate optimization specialist and digital marketing strategist has joined the Catchi team Zharina joins Catchi after having worked at one of the leading digital agencies in New Zealand, where Digital Strategy, Analytics and [...]
Don’t leave the success of your website redesign to chance
If digital is your niche, you’ve probably been part of a website redesign process at some point in your career. There are many success stories - yet at the same time there’s ample evidence to show a redesign can go [...]
Havas Group to acquire Digital Conversion Specialist Catchi
Havas Group has today announced the acquisition of Catchi, the leading digital conversion rate optimisation (CRO) specialist across ANZ. The company has a collective 50 years domestic and international experience across its team, helping businesses to optimise their digital channels [...]
Why Email Marketing and Automation Needs to Become a Priority Channel To Further Grow Your ROI
Do you reach into your wallet and leave money on the table before you walk out of a meeting? Our guess is ‘no’ :-) Yet that may be exactly what is happening for your business, by not having a first [...]
Catchi expands team with heavy weight Digital Conversion professional Greg Storey
Today Catchi Limited announced the appointment of Greg Storey as their Lead Digital Conversion Specialist. Greg’s appointment flows from a perfect fit with the highly specialised team at Catchi and the large aspirations of this company. He is a [...]
Marketing automation is one of your core marketing assets for increasing revenue
Your email list is one of your core marketing assets for increasing revenue. Evolving email marketing into Marketing Automation takes it to another level again. Marketing Automation is rooted in Email Marketing. Marketing Automation software tools identify which stage of the [...]
Catchi expands team with dedicated Digital Analyst professional Isikeli Raicebe
Today Catchi Limited announced the appointment of digital analyst Isikeli Raicebe in a newly created role in response to growing demand from their clients. Having 10+ years of business and digital analytics knowledge, Isikeli brings a highly specialised view of [...]